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Image of a watch with social media symbols to represent social media brand strategy.

Social Media Matters: Adjusting Your Brand to the Digital Times

This week, the team at Crescent launched our social media campaign, and we decided that blogging was a key part in establishing our web presence. Sure, we’re on Twitter (@CrescentDesign) but some things just can’t be said in 140-characters-or-less! So here we are, world! For our debut blog entry, we wanted to do two things: first, we’d like to introduce ourselves (hello!) and second, we’d like to discuss our venture into social media.