NP Channel

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3 Big Ways Artificial Intelligence Impacts Nonprofits

The Oxford English Dictionary defines artificial intelligence as the “theory and development of computer systems able to perform tasks normally requiring human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages.” According to the Brookings Institute, nonprofit organizations are showing a surging interest in tapping into the capabilities of not only artificial intelligence […]

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6 Must-Haves for Your Nonprofit Website

Now more than ever, a sleek and functional website is essential to your nonprofit’s brand. Things as seemingly trivial as a long load time, lack of mobile compatibility or dated design could be enough to stunt your site’s growth. But we’ve got you covered: here are six elements that will lure donors to your website and keep […]

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How Your Nonprofit Can Partner with Local Businesses

When nonprofits and local businesses work together, both parties reap the benefits. The nonprofit gets the word out about its cause and expands its donor base, and the business boosts its sales and exposure in the community. It may sound too good to be true, but it’s really not. Here’s how to reach out to socially […]

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The 5 Rules for Supercharged Year-End Giving

In working with dozens of faith-focused organizations on year-end giving programs, I have found that there are five basic rules that must guide your strategy if you want to steadily increase year-end giving each and every year: Rule #1: Make Sure Your Message is Consistent The first rule for strong generosity at the end of the year […]

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Nonprofits Beware: You Can Get Hacked Too

As a nonprofit, you have a mission, and that’s usually a contribution or benefit to society, people, the environment, animals, or some other cause. Whatever it is, you provide a service without the reward of big profits. You’re humble. What you make is funneled back into programs, staff, and projects. So, you’re safe from hacking, […]

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Top Facebook Blunders That Hurt Year-End Fundraising

Can you believe it? Summer flew by, and now we’re headed right into year-end fundraising season. If you’re like most nonprofits, you will raise most of your money during the last three months of the year, particularly between Thanksgiving and December 31st when the big ball drops. Now is the time to put all your resources […]

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3 Tips to Help Your Nonprofit Get Ready for #GivingTuesday

As you start to get ready for Giving Tuesday, it can seem like a monumental task. Below are three tips for you to use to make sure you’re making the most of one of the fastest growing giving days on the calendar! 1. Communicate the mission, not the day If you’re participating in Giving Tuesday this year […]

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3 Matching Gift Fundraising Tips for Savvy Nonprofits

If your organization doesn’t have a matching gifts fundraising strategy, you’re missing out on easy money. In fact, through matching gift programs specifically, you can double your fundraising power with little-to-no extra effort. Here are my top three tips on how you can maximize your matching gift program: Promote matching gifts during magic moments. Promote matching gifts year-round. […]

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Why Your Board Isn’t Fundraising (And How to Fix It)

What’s the hardest job in the world? Parenting a toddler or teenager? Milking venom from poisonous snakes? What about motivating unpaid volunteers to raise money and reporting to them because those same volunteers are your bosses? Engaging a leadership team made up solely of volunteers is one of the most ambitious, delicate and daunting responsibilities a CEO […]

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5 Tips to Improve Your Online Fundraising

Making an online ask may seem difficult if you’re not used to digitally interacting with donors, but you’d be surprised by how easy it can be. Check out these five tips for bolstering your online fundraising. 1. Develop your social media strategy Social media has quickly become the most popular way to engage with your […]

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The Anatomy of a Great Social Media Post

When it comes to marketing, social media should be your organization’s go-to tool. It helps you reach a wider audience, engage with distant supporters, draw people to your website and legitimize your brand. Although managing multiple accounts for your organization may seem confusing and overwhelming at first, good social media content actually follows a pretty simple […]

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5 Ways Fundraisers Can Work Well With Copywriters

With all that it takes to run a successful nonprofit, it could seem easy to have someone already within your organization work to create copy for your website, emails, social media, etc. However, hiring a trained copywriter who has dedicated their time and energy into learning the nuances of language, grammar, and creating effective marketing […]