Three people holding three pink starts representing the importance of donor surveys for nonprofits

Can Donor Surveys Really Help You Raise Money?

The answer my friends is a resounding YES! Numerous studies reveal donor satisfaction is the single biggest driver of donor loyalty. According to world-renowned fundraising researcher Adrian Sargent, donors indicating that they were ‘very satisfied’ with the quality of service provided being twice as likely to offer a second or subsequent gift than those who identified themselves as merely satisfied. […]