7 Ways to Upgrade Your Nonprofit Donation Page [INFOGRAPHIC]

When website visitors arrive at your nonprofit donation page, you have seconds to turn that donor from a well-intentioned visitor to a donor. Whether donors arrive via email, social media, or your blog, your nonprofit donation page needs to be banging all 8 cylinders. Or at least 7. Elevation recently published this snazzy infographic running down 7 ways to […]

This image shows a heart made of wood that broken and portrays the importance of marketing and communication for successful fundraising

5 Things That Break My Fundraising Heart

Fundraising is the perfect job for hopeless romantics because being genuinely thoughtful and compassionate with your donors makes you a remarkably better fundraiser. Many of the charities I give to do an incredible job of making me feel appreciated. I reward them by making another gift and if I really love them, making my gift […]

Snowman representing the importance of holiday fundraising for nonprofits

11 Fail-Proof Ideas for Holiday Fundraisers

With the holidays just around the corner, spirits are high, our sense of community is strong and people are on the hunt for fun, festive activities—especially when they’re for a good cause. These holiday fundraisers are sure to help you spice up your year-end giving season! 1. Polar plunge challenge While the concept of giving […]

this picture depicts a light bulb representing the importance of creative design for nonprofit fundraising

8 Creative Fundraising Ideas to Advance Your Mission

Fundraising for your cause is exciting, challenging and should be unique to your mission. Annual appeals, #GivingTuesday and end-of-year fundraising campaigns are imperative to sustaining your operating costs, however, stimulating a donor or member to give beyond those efforts can be challenging. By developing a creative giving platform, you can intensify donor momentum, increase funding and heighten […]

nonprofit fundraising emails

11 Fundraising Emails Best Practices to Drive High Response Rates

Fundraising emails provide a significant stream of income for many nonprofit and cause-based groups. However, this fundraising technique requires your recipients to take action not once, but twice. First, you need to get your recipients to open the email and then you need to get them to respond to your message. Do it right, and […]

public fundraising campaign

Part 4: Phase Two – The Public Fundraising Campaign

Now it is time to go public with your fundraising campaign During the public phase of the campaign, it’s important to stay focussed and constantly update the public on your progress. A successful public campaign will: Use coordinated multi-channel campaign with the key messages developed for your campaign materials. Create a sense of urgency by […]

large donations

Part 3: Phase One – Large Donations for Your Fundraising Campaign

During the first phase, while you are focussing on large donations from corporations, government, large personal donors, and foundations, you have the opportunity to use some of your best resources to build strong communications going forward. Internal resources are one of your greatest assets: board members, employees, volunteers, and clients. These are the people who […]

messaging fundraising

Part 2: Messaging for the Fundraising Campaign

So now you know about your ideal donor and have an idea of what motivates them to donate to a cause. The next step is to create messages that move these individuals to give money to your campaign – even when you aren’t asking for donations. Good messaging should be tied to the overall objective […]

starting fundraising campaign

Part 1: Starting your Fundraising Campaign

Has your charity reached a new phase where you need a little boost to take your fundraising to the next level? The first time you venture into a fundraising campaign can be daunting and many not-for-profits aren’t sure where to start. Most expert fundraisers will suggest you break down the campaign into two parts – […]