Smart phone screen says SHARE representing the importance of Facebook to nonprofits

Leveraging Facebook to the Fullest

Why Facebook is Important to Nonprofits If you’re a marketer, then you know the impact that Facebook has globally. The platform provides a vast space for organizations of all sizes to reach people all over the world. The social media giant has 1.47 billion active daily users worldwide- that’s 66% of its monthly users- making Facebook the third […]

This image portrays a photographer taking a photo shot and represents the importance of good images for social media advertising for nonprofits

How to Create Social Media Promotions That Convert

Long gone are the days when social media was merely a way to share updates with friends and family. People of all ages spend hours on social media platforms every single day. It’s become not only a massive online community, but a marketplace. Products, services and ideas are shared to an almost overwhelming degree, and while a […]

This image shows the Instagram Live video feature on a smartphone to support the article about the importance of Instagram marketing for businesses and non-profits

How to Boost Your Instagram Marketing

  With more than 500 million active users daily and increasing, Instagram has rapidly become a powerhouse in the social media world. The popularity of Instagram has led many brands to focus their attentions on the platform when it comes to their social media marketing efforts, and whilst many are taking full advantage of the […]

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How to Engage Supporters with Instagram Stories (With 5 Nonprofit Examples)

Instagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility. Like Snapchat and Messenger Stories, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos. Users who’ve published Instagram Stories within the past 24 hours appear at the very top of the […]