Volunteers are the backbone of nonprofits’ long-term health and sustainability. Without them, organizations likely wouldn’t be able to accomplish their fundraising goals. Learning how to source and retain consistent volunteers is essential to the success of your nonprofit. Frequently showing appreciation for these loyal supporters keeps them engaged and gives them purpose. Fortunately, you can show appreciation for your incredible volunteers without spending […]
Communication
Increase Charitable Donations With These 6 Words
The actions and trends that drive nonprofit donations are always changing. In this post, we’ll cover six magic words that can help increase donations, why these words work, and how to incorporate them into your nonprofit marketing, direct appeals, website, and donation form. Picture this: you walk into a five-star hotel, step off the plush carpet, and lay […]
16 Creative Ways to Thank Donors
It goes without saying that donors play the biggest role in your nonprofit’s success and sustainability. But do your donors understand how much you appreciate them? Don’t just assume they do—make sure they hear it from you directly. It takes intentional planning to thank your supporters in a way that resonates. Follow this comprehensive guide […]
5 Volunteer Retention Challenges and How to Overcome Them
Volunteer retention is crucial for nonprofits and other organizations that rely on volunteer support. It’s much more cost-effective to retain your current volunteers rather than constantly spend your marketing dollars on recruiting new supporters. Plus, your current volunteers have already gone through training and onboarding, meaning they provide a lot of value to your organization. However, if […]
5 Tips To Cultivate A People First Culture In Your Nonprofit Workplace
You may have heard the term “people first culture” here and there, but what does it really mean? Inc.com describes the term as the following: “People-first cultures are rooted in a philosophy that values people over profits. The ironic twist is that when employees are valued as whole individuals and provided the opportunity for well-being, connection, and fulfillment, […]
Using Donation Page Infographics to Drive Monthly Giving
As you know, securing recurring donations is an excellent way to create sustainable revenue for your nonprofit. While receiving a windfall from a major donor or hosting a particularly successful campaign is a reason to celebrate, setting up something like a monthly giving program or running a recurring donation drive now will give you even more reasons […]
7 Email Marketing Myths That Are Hurting Your Fundraising Efforts
Does hitting the Send button on an email blast to your list make your pits sweat? That’s totally normal. It makes my pits sweat too, and I have a healthy obsession with writing emails. But let’s face it—there’s a lot to worry about! You could make a few typos, offend someone, send too many emails, or land in […]
Strategic Communication: External Nonprofit Communication
Once you and your team have worked together to fine-tune your internal nonprofit strategic communication initiatives by constructing a mission statement, vision statement, and identifying your core values, you can now start to strategize your external nonprofit communication efforts. There are several forms of external nonprofit communication which include: Website Content Emails Newsletter Social Media Press Releases […]
How to Build Trust Online as a Nonprofit
With over 1.5 million charitable organizations in the US alone, NGO founders have a tough challenge presented to them. Not only do they need to launch an effective marketing campaign to attract charitable givers, but they also need to work on building trust. This may be a tricky part for many charity workers who are only starting out in […]
6 Ways to Keep Corporate Partners Engaged During COVID-19
The coronavirus pandemic has brought the power of corporate partnerships with nonprofits front and center. Businesses are able to help nonprofits fill financial gaps when donations have waned, and nonprofits have helped businesses find ways to actively support their communities during the public health crisis. With 86% of consumers wanting to see brands serve as “safety nets” during COVID-19, […]
How to Effectively Manage a Remote Nonprofit Team
Much of organizational leadership is how you interface with people directly. So as remote work only continues to become more commonplace, business leaders have to adapt the way they manage their teams accordingly. Prior to the COVID-19 pandemic, remote work was already increasing by up to 400% in the global workforce since 2010. Nearly all workers (99%) view […]
Back-To-The-Basic Techniques for Social Media: How-To Use Social Media to Spread Your Mission and Message
As nonprofit professionals, oftentimes one of our greatest tasks is advocacy. We know we need to raise awareness and educate the community about our causes in order to seek the support we need. In this digital day and age, there are more opportunities than ever to reach who you are looking for, especially using techniques […]
