Event Materials

About this project

The Stop strives to increase access to healthy food in a manner that maintains dignity, builds health and community, and challenges inequality. They provide frontline services to our community, including a drop-in, food bank, perinatal program, community action program, bake ovens and markets, community cooking, community advocacy, sustainable food systems education and urban agriculture.

C(Group developed the event materials for their Women & Wellness awareness program including postcards, menus, table cards and the e-blast to reach their community of support.

About this project

The Ministry of Research and Innovation participates annually in an international trade show for the Biotech Industry. As such, the Province requires a trade show booth that showcases its contributions to biotechnology. In recent years, the size of the booth expanded by 100% and required a new concept to be developed around the theme of innovation. The objective of the Ontario Ministry of Research and Innovation was to be recognized as a major player at this show and to highlight Ontario’s successes in Life Sciences.

C(Group was responsible for the design of the exhibit structure, graphics, event management, video presentation, and catering (with Tim Hortons). The concept of “Innovation +” was created and supported with photographic images of innovative breakthroughs that have been made in Ontario’s Life Sciences community.

These images were displayed on a series of large poster boards throughout the booth and continued on posters designed to display 14 individual exhibitors from the private industry. The booth received an 87.71% satisfaction rating from these exhibitors with attendance exceeding 15,000 making it one of the most successful Bio exhibits ever.