NP Channel

nonprofit finance

Three Roles of the Nonprofit CFO that Lead to Mission Success

Over the years, my experience in a variety of financial leadership roles has led me to the following hypothesis: nonprofit finance is critical to mission success. Whether determining how financial resources are spent or raised, clarifying organizational priorities, or building leadership—in many ways, finance determines mission success and impact. Completing the Circle With mission success […]

portraits a laundry room and represents the importance of spring cleaning for nonprofits

Nonprofit Spring Cleaning: Getting Rid of Unwanted Clutter

Ah, Spring. Finally, the sun is shining, the flowers are blooming, our allergies are resurging. And, if you’re like me, your office has become something of a warzone: papers, notes, books and old coffee cups crowding your desk, allowing just enough room to rest your arms. Even if your desk isn’t as disastrous as mine, […]

donation ideas

12 Donation Appeal Ideas for Each Month of the Year

One thing I hear often from the nonprofits I work with is that they only ask for money a few times a year. “We have a spring Gala, summer Golf tournament, and end of year appeal. We have ten major donors that we talk to and a handful of grants.” “We have two appeals (spring/fall). We […]

spring fundraising

Your Spring Fundraiser Checklist

Spring fundraising season is upon us and the pressure is on for nonprofits to hit their goals at upcoming galas or events. Here’s a quick checklist to make sure your nonprofit is ready: Set expectations Leading up to your gala or big fundraising event, give attendees a sense of the flow of the evening, including […]

fundraising goals

The SMART Way to Create Fundraising Goals

If you’re looking to increase donations for your nonprofit organization, your first move will be to improve the fundraising goals you set for your organization. Most nonprofits have fundraising goals, but not all goals are created equal. In 1981, an article by George Doran, There’s a S.M.A.R.T. Way to Write Management’s Goals and Objectives, appeared in Management Review. It […]

love nonprofit supporters

5 Ways to Make People Love Your Cause

What if I asked you to sell me a pen, how would you respond? Will you tell me about the pen? Would you tell me that each tip was hand polished to perfection for a smoother writing experience? Would you tell me about the millions around the world who use it as their go-to writing […]

nonprofit costs

3 Easy Ways to Cut Nonprofit Costs

Your nonprofit likely has an idealistic mission statement—one that doesn’t mention anything about overhead costs. And while finding ways to lower your nonprofit costs may not inspire the kind of enthusiasm your purpose does, every dollar you save contributes to those you serve. There’s nothing wrong with spending money on overhead—au contraire. But, at the end […]

nonprofit fundraising emails

11 Fundraising Emails Best Practices to Drive High Response Rates

Fundraising emails provide a significant stream of income for many nonprofit and cause-based groups. However, this fundraising technique requires your recipients to take action not once, but twice. First, you need to get your recipients to open the email and then you need to get them to respond to your message. Do it right, and […]

nonprofit editorial communications

4 Editorial Best Practices your Nonprofit Should Adopt

Nonprofits that use editorial best practices are much more likely to produce effective communications, we know that from years of research, including the 2018 Nonprofit Communications Trends Report by Nonprofit Marketing Guide. Effective communications mean more program participants, more donors, more volunteers, more awareness, and more overall engagement and understanding of your work. If you […]

fundraising trends

2018 Fundraising Trends: 5 Shifts That Will Impact Your Fundraising

  As fundraisers, we have our work cut out for us. While outsiders may think all we do is mix and mingle with our major donors, in reality, fundraising is about building relationships, analyzing data, creating strategies, understanding what’s going on in the world, and adapting to the philanthropic needs of our donor base. When […]

online giving conversion

Four Ways to Increase Online Giving Conversions

Building awareness and getting people familiar with your organization and cause is important—but to stay afloat, increase online giving conversions on your website to increase your bottom line and allow you to create a larger impact. Online giving is responsible for about 7% of total fundraising revenue per year and grows at a rate of about 8% per […]

fundraising appeal letter

5 Mistakes to Avoid When Writing a Fundraising Appeal Letter

The fundraising appeal letter is a difficult one to pen. At its foundation, you’re asking people to part with their hard-earned money, so you’re going to need to present them with a solid case that they’ll understand and connect with. Of course, there are a lot of charities and organizations writing fundraising appeal letters, but […]