About 20 years ago C(GROUP developed one of the first annual reports for a Fortune 100 company (SunLife Financial) that was in a true digital format – developing a micro-site with website style navigation and animation, rather than just a PDF. Its success led them to doing the same for the likes of Scotiabank and […]
Donor Retention Strategies: Get Donors to Give Again
It’s the age-old question asked by development professionals everywhere. “How do we retain our existing donors?” The confusion persists because frankly, nonprofits still struggle to keep donor retention rates high year after year. At a quick, current glance, some accounts found the percentage of donors who gave in the first quarter of 2021 and then […]
Why Your Nonprofit Needs a Social Media Strategy
Social media represents an amazing opportunity for nonprofit organizations to expand their reach, increase brand awareness, build trust, and connect with supporters online. You can even find new donors, start fundraising challenges, recruit volunteers, promote events, and more! Nowadays, many nonprofits have social media presence and post regularly, but few have an actionable strategy in […]
10 Ways To Take Care Of Yourself During The Year-End Giving Season
Now that the year-end giving season is well underway, you’re probably feeling even more pressure to hit your goals and raise more funds than ever. You might be working more hours than usual and trying to meet additional expectations. If you’re struggling to stay on top of everything without burning out, I can see why. Below I’ll share ten […]
8 Nonprofit Website Best Practices (Plus Examples)
Building a nonprofit website is more than having a place where supporters can make online donations. By following nonprofit website best practices, you have a chance to showcase your brand in an impactful way, telling a story that encourages people to give. Shaping your nonprofit’s narrative through a website requires thoughtful content and user-friendly functionality. Below, […]
Diversify Your Year-End Campaigns: How To Be Mindful And Inclusive Of Cultural Traditions
For the majority of nonprofits the last quarter of the year makes the majority of the year’s revenue. Why is this? Outside of tax incentive deadlines, it’s fair to conclude that the fourth quarter is the season most of us choose to give. It’s a time when we’re encouraged to think of others and those […]
6 Year-End Email Templates to Raise More for Your Nonprofit
Giving season, the time between Giving Tuesday and New Year’s Eve, is incredibly important to many mission-focused organizations worldwide. Donors already feel increasingly charitable, with nonprofits acquiring 10X more donors on Giving Tuesday compared to an average day of the year. It’s just directing their attention toward your cause and making strategic appeals. If you’re looking […]
Embedding Purpose-Driven Communications into Email Marketing
The purpose of a brand is a reason for the brand to exist beyond making money. Why does your museum open its doors each day? What motivates visitors to choose your attraction as their destination? Every arts and culture organization has a brand and that brand has a purpose. By pinpointing your organization’s purpose, you can unlock […]
Lobby and lounge area design for the Ontario Courthouse – Toronto Lawyers Association
Environment design provides an opportunity for non-profits to engage their audiences in a very physical way. It contributes to inspire and energize your employees and volunteers, add clarity to your brand, and ultimately fulfill your mission. Your environments should communicate what you stand for and reinforce your key brand messages. C(GROUP worked with the Toronto Lawyers […]
7 Simple Strategies to Create a Very Merry Year End
“To everything, there is a season and a time to every purpose under the heaven. . . .” A time . . . . To go back-to-school. To watch Football. A time . . . For warm Sweaters and crackling fires. For everything Pumpkin Spice. A time . . . To put the finishing touches on […]
Tips and Tricks for Corporate Partnerships on Giving Tuesday
Are you bringing corporate partnerships into your Giving Tuesday strategy this year? We’re breaking down our favorite tips and tricks to help on one of the most important days of the year for nonprofit fundraisers. While many nonprofits see Giving Tuesday as a significant donor engagement opportunity, the power of corporate sponsorships is often overlooked. In fact, research shows […]
Roundup: The Best Year-End Fundraising Advice From Nonprofit Consultants
Your busiest giving season is right around the corner. Are you prepared? In this roundup, I compiled the best year-end fundraising advice from several nonprofit consultants in my network. Use these best practices to get a jumpstart on your year-end planning. 1. What is the biggest mistake you see nonprofits make at end of year? […]
