Now more than ever, establishing a strong and recognizable brand is essential, not only for for-profit businesses but also (and especially) in the nonprofit world. But we know that maintaining a consistent brand identity across your various communications channels is not an easy task – there are many elements to consider. Here is where a […]
Strategies to Craft Your Giving Tuesday Campaign Messaging
The global day of giving is approaching, and now that summer is over, it is time to start planning your Giving Tuesday campaign! Giving Tuesday is a highly competitive day for nonprofits. A successful campaign relies on a well-thought-out messaging strategy. One that helps your nonprofit stand out amidst the competition, captures the interest of […]
How to Plan a Fundraising Campaign Around a Holiday
Holidays provide a unique opportunity for nonprofits to boost their fundraising. People are often more inclined to give due to the kindness, generosity, and goodwill that characterize holidays. Nonprofit organizations often develop fundraising campaigns for a specific cause during these special dates, as they offer the perfect time to tap into the spirit of giving […]
Donor Appreciation Ideas for Recurring Supporters
Recurring donors offer consistent support, month after month or year after year, to help nonprofits achieve their mission. They are loyal and committed to the causes they care about. For that reason, they offer ongoing support, allowing organizations to continue making a positive impact on the world. Expressing gratitude to these recurring donors is essential […]
Fall Fundraising Ideas
Fall is a time of transformation, generosity, and unity, making it the perfect season for fundraising events! Fall events are also an excellent opportunity to boost your fundraising and become closer to achieving your annual fundraising goal. Let’s embrace this season’s potential to bring people together by implementing creative fundraising initiatives that infuse the spirit […]
12 Ideas for Nonprofits to Participate in Giving Tuesday
As you may know, Giving Tuesday is a global day of giving and generosity happening on the first Tuesday after Thanksgiving (United States). It was created as a response to the consumer-focused shopping days of Black Friday and Cyber Monday. Since it started in 2012, Giving Tuesday has grown into a global movement with participation […]
5 Tips For Event Sponsorship Success
Event sponsorships are a great way to secure nonprofit funding to support your organization’s mission. Not only can a sponsor be a financial contributor, but they can also benefit you in intangible ways like boosting your credibility, especially if they’re a reputable brand backing your event. But it can feel daunting to identify and secure […]
Creative Ways to Write a Thank-You Note for Donations
It goes without saying that donors play the most significant role in your nonprofit’s success and sustainability. But do your donors understand how much you appreciate them? Don’t just assume they do—make sure they hear it from you directly. Fundraising for nonprofits takes intention and requires going the extra mile to thank your supporters so that […]
Your Donor Population Is Aging: 13 Tips To Engage Older Donors & Encourage Planned Giving
We’re all aging, right? Here are practical tips on how to engage your aging donors and encourage planned gtiving. These tips include how to make a planned gift request without making it awkward. It is essential to adapt your fundraising strategies to engage and involve those age 50 and above effectively. What age group should […]
12 Podcasts for Nonprofits You Need on Your Radar
There’s nothing like a sense of inspiration, learning, and community that great nonprofit podcasts can add to your daily routine. As more people enjoy the convenience of tuning into regular audio-based episodes, influencers, individual hosts, and nonprofit organizations respond with fresh content and more podcasts. In May 2023, there were over 4 million total podcasts registered […]
How to Convert Peer-to-Peer Event Participants into Monthly Donors
If your nonprofit organization hosts a peer-to-peer event with thousands of happy participants and supporters, but you don’t have a plan to convert those bikers, gamers, walkers, golfers, dancers, scavenger hunters, or pub crawlers into monthly donors, you’re missing out on the point of putting on an awesome P2P event. It should never be a […]
19 Digital Advertising Acronyms for Nonprofits
Digital platforms, like search engines and social media, are free for any organization to participate in. However, these technologies are increasingly becoming pay to play, meaning your nonprofit should strongly consider investing in paid advertising to get its full effect. Whether investing in social, search, or retargeting, there are a range of different paid ad approaches your […]