Summer is historically a slower season for fundraising, but it offers nonprofits a unique opportunity to focus on the activities they weren’t able to prioritize during busier times of the year. Below are five important activities that can impact your progress towards your organizational goals. Work these into your summer plan to make the most […]
Communications Planning & Strategy
In-Person Fundraising Events Are Back in Full Swing — How to Make the Most of It
With the weather warming up, fundraising events season is getting into full swing. And this year, at long last, our events are back to in person — mostly. Although many events will continue to have a hybrid component for some time to come, there’s no better opportunity to engage with your constituents than when you can provide them that […]
8 Gala Fundraiser Tips for the Small Nonprofit
Imagine sitting at a table of like-minded individuals and engaging in meaningful conversation. It’s an evening of toasting to a fantastic organization, an opportunity to network with peers, a chance to support a great cause, and a forum for building long-lasting relationships. This event is better known as a gala fundraiser. But, what is a gala? […]
4 Communications Strategy Tips for Donor Retention
A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. While acquisition is definitely a worthwhile goal, a sensible fundraising specialist will tell you that another top priority of any given fundraising project should be retaining the dedicated supporters that you already have. The […]
Nonprofit Marketing: 10 Lessons for All Nonprofits
Nonprofit marketing is a critical part of your annual fundraising strategy, and it’s quickly evolving. In 2022, nonprofits and for-profit brands alike must master new platforms, algorithms, and donor preferences to reach the right audiences and drive them to act. Marketing Tips for Nonprofits Successful nonprofit marketing extends beyond just getting more eyes on your campaigns or fundraising […]
Follow This Sentence Structure To Effectively Communicate Fundraising Goals
During a campaign, communication is key. In fact, communication is key in most instances (relationships, operations, ordering at a restaurant) but I digress. Today we will talk about how to help your audience visualize the impact their donation can have within your organization and then how to communicate the results when a campaign has ended. […]
The Art Of Asking: 3 Tricks To Keep Donation Appeal Messaging Fresh
How many times can you ask the same supporters for help? Well the answer might come down to the specifics of how we frame donation appeal messaging. If we ask the same question ten times or use a vague call to action no different to the last, we risk sounding repetitive and unimaginative. When it comes to the art […]
How to Engage Donors Creatively After the Giving Season
The days, weeks, and months following the year-end season can be more critical to the long-term health of your organization than the holidays themselves. That’s why it’s never too early to start planning how your nonprofit will engage donors into the new year based on today’s fundraising trends and insights. Let’s cover how you can get creative […]
3 Content Creation Tips For When You’re Short On Time
It’s no secret that most of us in the nonprofit industry wear many hats throughout the day. Often, that means we’re pressed for time. That also means that we’re likely to devote less time to things that feel like they’re not directly contributing to your nonprofit’s bottom line. If that’s how you’re approaching the content […]
How To Process Focus Group Feedback In A Way That Gives Your Nonprofit Actionable Insights
Let’s say you’ve taken the important step of hosting a focus group for your nonprofit. You know how important it is to listen to your constituents, supporters, and donors, and you’re excited to dive into the results. But how do you go about analyzing their feedback once you have it? Here are some useful tips to […]
How And Why To Run A Nonprofit Focus Group
If you’re looking to collect feedback from your constituents, you may want to consider holding a nonprofit focus group. It can offer a great way to gain access to invaluable information from your supporters and local community members. What’s the point of a nonprofit focus group and when should you hold one? Although there are many benefits […]
Making The Most Of Year-End Giving: Practical Tips For The Most Important Campaign Of The Year
Traditionally, the fundraising calendar goes out with a bang with nonprofits throwing a year-end giving campaign. Loosely defined, it’s the final push to meet and exceed your organization’s financial objectives before the end of the year. This campaign is helped along by more than seasonal good cheer; it’s also the conclusion of the tax year (in the […]
