Nonprofit organizations thrive when connected to an active community of support. The strength of these communities lies in trust, satisfaction, and a shared sense of purpose. But how can nonprofits cultivate these key pillars? The answer lies in effective donor retention strategies. Donor retention focuses on keeping donors engaged year after year. By implementing effective tactics, you can transform a first-time donor into […]
Communications Planning & Strategy
Create A Fundraising Calendar That Inspires Donors Year-Round
Not having a plan is planning to fail; the same is true for your fundraising. A year-round fundraising calendar is a must to ensure that you’ve coordinated all your messages, asks, campaigns, events, and stewardship to optimize revenue and your sanity. It’s your roadmap to streamline and integrate your operations, stay organized and reach your goals. No […]
The Art of Storytelling in Fundraising: Captivating Donors
Think of your favorite movie or TV show. While you might not remember every character arc and plot point, you remember how that movie or show made you feel. The best forms of media elicit emotions: joy, sadness, anger, fear, anxiety, or a combination of them. Studies show that we’re more likely to remember emotional stimuli, in […]
The Final Countdown: 5 Ways To Boost Year-End Donations
Did you know that a lot of nonprofit organizations raise 30%, sometimes as much as 50% of their annual donations during the year-end giving season? The lion’s share of all giving comes in December. Most nonprofits bring in nearly half of their online donations in the last week of the year. The three biggest giving days of the […]
How to Retain Your Nonprofit’s Major Donors: 4 Strategies
It’s a well-known fact that major donors play a significant role in driving nonprofit missions forward. 88% of fundraising revenue comes from 12% of donors, meaning a small percentage of dedicated major donors are likely responsible for the majority of your nonprofit’s funding. These donors play a critical role in sustaining your organization’s purpose and allowing your […]
Implementing Proper Donor Segmentation: 5 Nonprofit Tips
Did you know that segmentation can increase your campaign’s donation revenue by up to 760%? Besides providing donors with more personalized communications, segmentation can have a significant positive impact on your fundraising results. When donors feel you’re invested in them as individuals, they’re more likely to contribute. To effectively group your donors and send them relevant […]
4 Strategies for Increasing Your In-Kind Donations
As a nonprofit professional, you know all about maximizing revenue for your organization. From acquiring recurring gifts to connecting with major donors to soliciting small business sponsorships, you’ve done it all. However, financial gifts aren’t the only donations helpful for your organization — in-kind gifts are another avenue for your audience to directly support your work. […]
HOW TO SET REALISTIC TARGETS FOR YOUR AWARENESS CAMPAIGN
If your nonprofit is looking for a way to get the word out about your cause and grow your community of loyal supporters, look no further than an awareness campaign. Also known as an advocacy campaign, an awareness campaign is aimed primarily at increasing public visibility of your cause. This usually means that your nonprofit is […]
Donor Appreciation: Strategies to Show Gratitude in Fundraising
Fundraising is challenging… you know that well. Asking people to donate to your cause when they have many other options and ways to use that money is a big deal. The fact that your donors choose to support your work is truly remarkable and shows that they really care about your mission. So, shouldn’t you, […]
5 Benefits of Text-to-Give Fundraising for Your Nonprofit
As a nonprofit fundraiser, you know that consistent donations are key to advancing your mission. Your nonprofit needs a concrete and strategic way to reach your supporters with your donation requests throughout the year. You likely already use tools like email and social media as part of your digital fundraising strategy, but there is an […]
Mastering Nonprofit Blogging: 10 Best Practices for Maximum Impact
Blogs are a powerful tool for nonprofits. They offer a unique opportunity for nonprofits to share stories, drive engagement, and connect with their audience meaningfully. However, an effective nonprofit blog requires a strategic approach that goes beyond simply publishing content, so make sure you add it to your communications strategy and plan accordingly. At C(, […]
5 Research-Based Fundraising Strategies For Modern Campaigns
In the world of nonprofit fundraising, much of what is considered best practice is steeped in tradition, passed down through generations of fundraisers. While there’s immense value in learning from experienced individuals, it’s essential to acknowledge that what works for one organization may not necessarily work for another, and even widely accepted practices can lose […]
