Theme and Vision Development
About this project
For 95 years, CSA Group has been committed to making the world a safer, more sustainable place for people and businesses.
The annual report, produced in both French and English, is a key communications piece within the organization that details its work and outlines its vision for the following year.
Since the early 2000s, C(Group has been a strategic partner in producing CSA Group’s annual report and helped the organization navigate the shift from print to digital in 2003 when it decided to circulate fewer printed copies in an effort to reduce its carbon footprint.
The report is now produced online-first in the form of a microsite that displays information in a simple, easy-to-navigate manner. Extra information such as the organization’s financial report can be downloaded in PDF format with the click of a button. The theme of this year’s report (“Advancing today, anticipating tomorrow”) is communicated through the site’s sharp colors and animations. Interactivity is used to keep the report dynamic.
Visuals were chosen to help support the brand’s message of expansion beyond the borders of Canada and work to position CSA Group as a global leader in standards, safety, and sustainability.
Project Info
Deliverables:
Accessible PDF, Annual Report Design, Printed Materials, Theme and Vision Development, Visual ChartingAnnual ReportProject:
Annual ReportClient:
College of Occupational Therapists of OntarioEnsuring the best standard of care for the public
Project Info
Deliverables:
Accessible PDF, Annual Report Design, Infographic and Visual Charting, Printed Materials, Theme and Vision DevelopmentAnnual ReportProject:
Annual ReportClient:
Ontario College of Social Workers and Social Service WorkersView OnlineEnsuring qualified and competent social work
Project Info
Deliverables:
Accessible PDF, Annual Report Design, Infographic and Visual Charting, Microsite, Printed Materials, Theme and Vision DevelopmentAnnual ReportProject:
Annual ReportClient:
CSA GroupAdvancing the highest level of safety standards
Project Info
Deliverables:
Accessible PDF, Annual Report Design, Infographic and Visual Charting, Printed Booklet, Theme and Vision DevelopmentAnnual ReportProject:
Annual ReportClient:
Ontario College of Social Workers and Social Service WorkersView OnlineEnsuring qualified and competent social work
About this project
The brand and innate values of this college are best communicated through the use of abstract illustration. The theme for this year’s report centred around “Chronicling the Past; Charting the Future”.
Much work went into the selection of the illustration that would best translate itself onto the pages of the annual report. Through design, we communicate how the college has evolved into a progressive, adaptable, and responsible organization and how with this solid foundation they now shift their minds to a new vision. Pathways, collaboration, and growth all play central roles in the implied meanings of the graphics as we revisit key achievements from the last 10 years.