We’re approaching the most critical fundraising season for nonprofits. A lump sum cash donation with no designation would probably make your year-end giving dreams come true. But the reality is that the last year and a half has left many individuals and donors facing financial challenges and uncertainties. It’s important to not lose connection with […]
Fundraising
Countdown to GivingTuesday: 3 Tips for GivingTuesday Success
The last quarter of 2021 and GivingTuesday are sneaking up on so many of us this year. With all the shifting to a new normal—and yet another version of normal—planning tends to fall to the bottom of the priority list. We need to remember that having something planned for GivingTuesday is better than having nothing planned. The great thing is that your […]
Making The Most Of Year-End Giving: Practical Tips For The Most Important Campaign Of The Year
Traditionally, the fundraising calendar goes out with a bang with nonprofits throwing a year-end giving campaign. Loosely defined, it’s the final push to meet and exceed your organization’s financial objectives before the end of the year. This campaign is helped along by more than seasonal good cheer; it’s also the conclusion of the tax year (in the […]
12 Fall Fundraising Ideas Inspired by the Back-to-School Season
A change in season means new fundraising opportunities for your nonprofit. Spring, summer, winter, and fall each open the door to unique occasions and celebrations. Even football season comes with its own set of activities. Fall is an advantageous time for nonprofits because students are heading back to school. This provides a chance for your organization to rally supporters around your cause […]
What to Consider When Picking Your Next Fundraising Event Theme
Many organizations are re-inventing themselves and their events after the COVID-19 pandemic. Because the whole world was tilted on its axis in the last year and a half, if there was ever a time to try something new, it’s now. This can be an exciting opportunity, but it can also be overwhelming if you don’t […]
How To Build Relationships With A Storytelling Welcome Email Series
Turn New Supporters Into Strong Supporters First impressions are important. A donor’s first experience with your organization should be a good one as it can be the difference between turning them into a repeat supporter or someone who gives once and never again. Studies show that donor retention is one of the best ways to […]
Tips for Peer-to-Peer Fundraisers
The top three things to do after making a fundraising page Start by making a donation to your own fundraising page. Other people are more likely to donate to your page when they see that someone has already contributed. Donating some of your own money also demonstrates to potential supporters that you are serious about helping […]
How to Source the Right Donation Match Partner for Your Nonprofit
Donation matching is a powerful way to inspire your supporters to give. While many nonprofits think of donation matching as a year-end effort or something for which you need a major corporate sponsor, sourcing the right matching partner can happen year-round and leverage a variety of partners. In this post, we’ll walk you through the different […]
6 Summer Fundraiser Ideas for 2021
Is your organization in the process of planning a summer fundraiser? While fundraising during COVID times seems challenging, having an engaging and accessible event is still possible. Plenty of options are available—from outdoor events to virtual fun. Many traditional fundraisers can also be tailored and still work with social distancing. Here are six pandemic-friendly fundraiser […]
7 Email Marketing Myths That Are Hurting Your Fundraising Efforts
Does hitting the Send button on an email blast to your list make your pits sweat? That’s totally normal. It makes my pits sweat too, and I have a healthy obsession with writing emails. But let’s face it—there’s a lot to worry about! You could make a few typos, offend someone, send too many emails, or land in […]
3 Ways to Pitch a Nonprofit Corporate Partnership for Giving Tuesday
Finding the right corporate partner for your Giving Tuesday campaign requires research, preparation, and persistence. Nonprofits raised more than $2.47 billion in the U.S. alone on Giving Tuesday in 2020, which was a 25% year-over-year increase. As the largest fundraising day of the year only continues to grow, now is the time for your organization to begin […]
6 Ways to Keep Corporate Partners Engaged During COVID-19
The coronavirus pandemic has brought the power of corporate partnerships with nonprofits front and center. Businesses are able to help nonprofits fill financial gaps when donations have waned, and nonprofits have helped businesses find ways to actively support their communities during the public health crisis. With 86% of consumers wanting to see brands serve as “safety nets” during COVID-19, […]