The Best Non-Profit Intel

2021 Cause Awareness & Giving Day Calendar for Nonprofits

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country, Days of the Year, and Wikipedia’s List of Commemorative Months. January 17: World Religion Day — #WorldReligionDay 18: Martin Luther King, Jr. Day of Service — #MLKDay 28: Data Privacy Day —  #DataPrivacyDay […]

4 Tips to Boost Matching Gift Revenue for Nonprofits

Eighty-four percent of donors are more likely to give if their gift will be matched, and one in three say they’d make a larger gift if they knew it would be matched. Matching campaigns are a great way to motivate your supporters. By knowing their donation will be doubled, supporters can feel like they’re making an even […]

8 GivingTuesday Email Examples that Inspire and Convert

It’s official: GivingTuesday is happening on December 1, 2020. Are you ready? If the answer is “no”, don’t worry: you’re not alone! Although not everyone loves GivingTuesday, there’s no denying that it has a huge impact on nonprofits worldwide (and that your board will definitely ask you about it). And one of the best ways to […]

How to Use Instagram Reels to Engage Your Nonprofit Supporters

In early August, Instagram launched a new feature called Instagram Reels. It has been described as the company’s response to TikTok, a popular app that allows users to make 15 to 60 second videos using creative editing and audio tools. In this post, we’ll give you a quick crash course that covers: What exactly Instagram Reels […]

3 Major Reasons to Host a Peer-to-Peer Fundraiser

Peer-to-peer fundraising (also known as social, P2P, or DIY fundraising) is an effective way to raise money for any cause. With this type of campaign, you enlist dedicated supporters to fundraise on your behalf. Typically, you equip each participant with a custom-built personal fundraising page, which they then share with their family and friends. The ultimate goal […]

How to Build Trust Through Social Media

It was Booker T. Washington who said; “Those who are happiest are those who do the most for others.” It’s such a deeply human trait to feel good about helping others ― which is why nonprofits are so important. Nonprofits can use social media as a tool to; Raise awareness for their cause Scale their […]

The Anatomy of an Effective Fundraiser Letter

Social media is all the rage these days. Although less personable, it’s become a major outreach tool. But according to the Blackbaud Institute, while social media is on the rise, direct mail has declined from 49% to 23% of donors from 2010 to 2018. Yet, direct mail remains viable for “mature donors” born 1945 or sooner. This […]

Going Virtual is Not Enough: Reimagining Traditional P2P Walks for Fall 2020 and Beyond

In-person peer-to-peer (P2P) events have been one of the types of P2P campaigns most affected by the COVID-19 pandemic. The in-person to virtual paradigm of the Spring was very reactive in nature, propelled by uncertainty and fear. Moving into Fall 2020 and Spring 2021, we now understand more about the necessary precautions, such as the importance of […]

How to Become an Expert in Social Media Branding

In today’s modernized world, social media branding has become a no-brainer. With millions surfing the web at any given moment, social channels have proven to be super valuable as a way to keep in touch with friends and family ― and the world. As of January 2020, there are 3.8 billion social media users worldwide. The […]

6 Storytelling Secrets for Nonprofit Professionals

Stories have a unique way of engaging an audience. If you want to learn how to win hearts, change minds, and get your audience to take action, you need to get good at sharing stories. Here are six storytelling tips to win hearts, change minds, and create a real impact: Secret #1 – Know your […]

How to Engage Young Generations in the Age of COVID-19

During these times, when every day is filled with uncertainty, nonprofits must reevaluate their strategies to engage with all segments of their audience. This is especially relevant for nonprofits who want to engage young generations, like Generation Z (Gen Z). Also known as “philanthroteens,” they’re thoughtful, political, and ready to take on the world. In […]

Subcribe to C CHANNEL
The Best Non-Profit Intel
* indicates required